STRATEGY | BRANDING | ARCHITECTURE | INTERIOR DESIGN

Established in 1986, DesignLSM is an award-winning multi-disciplined creative studio that specialises within the hospitality industry, working with a diverse portfolio of world-class clients to strategically create inspiring and immersive concepts.

Strategic creators of exceptional hospitality brands and spaces.



THE END OF AN ERA

Simon McCarthy,
Our Co-Founder Retires

DesignLSM announce the retirement of co-founder Simon McCarthy, who alongside Steve La Bouchardiere, established the company in 1988.

Simon’s departure marks the end of an era for our agency, while also signalling an exciting new chapter ahead with Holly Hallam, Managing Director, and Rachel Pratt, Studio Director, consolidating their leadership roles and joint ownership of the company.

  • “I’ve worked with DesignLSM for over 11 years, their innovative flair and attention to detail is second to none and I’m delighted with the high-standard of work they have delivered and the continued creativity they have attained across our multi-brand restaurant portfolio.”

    Chris Galvin | Galvin Restaurants

  • "DesignLSM worked hard to get every detail absolutely right and we knew almost immediately that they were able to bring our vision for Cinnamon Bazaar to life. They created a beautiful design scheme that perfectly compliments our guest experience."

    Tina English | The Cinnamon Collection

  • "DesignLSM have consistently delivered on time and on budget, they completely fulfilled all our interior design requirements."

    Alison Stanton, Operations Director | Carluccio’s

  • "DesignLSM understood our brief from the start. The designers creatively built upon our ideas whilst providing excellent project management skills to deliver the project in a timely and efficient manner. I'm extremely happy with the stylish and functional design that they have created and would not hesitate to work with them again".

    Allan Davidson | Vision Hospitality and Asset Management

Studio news

LIV Hospitality Design Awards Winner

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A reveal of The Alchemist
London Victoria design.

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Sam’s Waterside opens in Brentford development.

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New 45,000sq ft food hall opens in Toronto, Canada.

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Let’s collaborate

If you’re running a project and need assistance with strategy, branding or interior design, or would like to discuss your future plans, we would be delighted to hear from you!