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Attractions Management
2013 issue 2

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Leisure Management - Asian Attractions Expo

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Asian Attractions Expo
Kath Hudson

Taking place on 4-7 June 2013 at Marina Bay Sands, Singapore, the Asian Attractions Expo will be hosting 5,000 professionals, from 60 countries, making buying decisions in the Asian market. We take a look at some of the exciting products and services to be showcased


New from Sally, Power Blast is an immersive and challenging ride/game experience, where riders compete against the others in their ride vehicle, or against other vehicles. In this space adventure, visitors are enlisted to travel to a distant planet to save Earth from a band of space pirates intent on stealing all the energy in our universe. Riders must defeat the leader, Sir Surge, and his army of Orbots, by collecting the energy crystals, while avoiding hits from rockets or the laser blast from Sir Surge’s huge rotating grill.

Power Blast is an immersive and challenging ride/game experience

The expo will see the launch of Aqua Disc, a themed waterpark disco in a space ship. This high voltage experience invites waterpark goers to enter a UFO and dance in artificial rain, made from sprinklers, fountains and water jets, accompanied by booming music and disco lights. Arihant believes the attraction will appeal to teenagers, as well as friends and family wanting to “have a blast” together. It can accommodate 250 people at a time.

Aqua Disc

Huss is showcasing a brand new ride experience. The Explorer uses a 12m diameter circular gondola, which can accommodate up to 70 guests, seated in a closed cabin. Facing outwards, they’ll watch a seamless 360-degree film through full height glass, which will be unique to each installation. The content can be created as CGI, live action or a combination to create either a white-knuckle ride or a calm, scenic journey.

The Explorer

Forrec has been working with Iskandar Investment Berhad and Merlin Entertainments to masterplan Legoland Malaysia, part of a 59-acre integrated complex in Johor. The latest of the Lego branded theme parks, this will be the first international park in Malaysia and first Legoland in Asia.

It will feature many Asian icons, including the Taj Mahal, the Singapore Merlion and Angkor Wat.


Legoland Malaysia

Specialist manufacturer of themed environments, TAA’s latest major project, is Turkish theme park, Vialand. For the water ride, TAA is building a 21m (68ft) high Viking warrior, a 25m (82ft)-long timber Viking ship, and a Dragon sculpture – a 60m (196ft) tunnel which guests drive through in boats. TAA is also creating the facade works for the Happy Farm Ride, the Fun Zone Street and the arches to the zones and rides.

Turkish theme park

Sanderson is currently working on a couple of projects in China. The Mysterious Theme Park in the Jiangjing District, Chongquing City is a park based on world famous unsolved mysteries. The 58,500sq m (192,000sq ft) Qingdao Rio Carnival project combines a beach experience with entertainment and leisure facilities, shopping and food and beverage facilities, with the aim of creating an all year round family experience.

The Mysterious Theme Park

Gateway Ticketing Systems will be showcasing Galaxy Roam, its latest innovation to cut queues on busy days at attractions. This mobile ticketing sales and validation system, allows the point of sale to be taken to the customer, so visitors can access the facility more quickly. Staff equipped with the Galaxy Roam can sell event tickets in the park, so guests don’t have to make their way back to the front gate – a great way of boosting secondary spend.

Galaxy Roam

Niceberg will be profiling its latest 4D films: Great Wall of China, Toy Ride and Catacombs of Paris. Suitable for theatres and simulators ranging from 50-250 seats, all films combine fun with learning. The Great Wall of China allows visitors to explore this wonder from the perspective of a traditional rickshaw and immerses them in symbols of Chinese culture and history. In Toy Ride, visitors get miniaturised, to take part in a race between toy cars in a children’s playroom. The audience learns the life of a toy can be really tough, being tossed around in the hands of children. Catacombs of Paris is a not-too-scary Halloween film targeted at a family audience, taking visitors underground, to explore the famous Catacombs of Paris, the underground cemetery.


Latest 4D films

On show for the first time will be Alterface’s new dark ride concept, which enables re-theming for a limited budget. This is achieved by standardising and applying some specific building technologies, which allows the ride to be upgraded regularly. This new concept also features an interactive theming concept and gives small and medium venues the ability to reach major attractions parks dark ride experiences.

new dark ride

Vekoma has recently been working on Berjaya, near Beijing, the largest shopping mall in the world, with an indoor water theme park, a family theme park and an extreme park, as well as a convention centre, theatre, retail, office blocks, an aquarium, sports centre, a hotel and service apartments. The entire project, with a total built-up area of 1.84 million sq m, (six million sq ft) is expected to be completed in March 2017.
Vekoma has designed Dive Pretzel for this project, the tallest indoor coaster in the world, with vertical loops, exciting dives and turns and speeds of up to 100km per hour. The project will also feature Vekoma’s motorbike coaster, which runs in and out of the building at around 75 km per hour. 


a family theme park

Whitewater will be profiling its latest innovation, AquaCourse™, a multi-level play experience allowing each member of the family to choose their own level of adventure. Guests traverse through an exhilarating course of ropes, towers, bridges and zip lines while safely harnessed into overhead tracks. They can choose from multiple tracks, which are as wet or dry, active or passive, as they want. There are 20 different types of automated and guest-operated water interactives including water guns, foot jets, deluge showers, surprise geysers, rope pull showers and tipping troughs.


The Trance-Force interactive 5D attraction Orion is now available in a red and black colour way. It’s already installed in many Russian cities, including Sochi, where the 2013 winter Olympics will take place. Designed as a four-seater space shuttle, Orion incorporates a large screen with a 3D system, motion platform and interactivity. All seats have joysticks, allowing visitors to control the simulator and objects, take pictures and answer quiz questions, turning observers into participants.

interactive 5D attraction Orion

ProSlide is launching the HydroMagentic Tornado™, which combines the fast, steep uphills and down hills of the HydroMagnetic Mammoth water coaster, with the award-winning Tornado. Riders are dropped into the 18m (60ft) funnel, experiencing zero gravitational forces, as the rafts sweep up the Tornado wall until they are perpendicular to the ground, then across and along its equator line.

After a series of oscillations through the funnel, the rafts finally descend into the landing pool below.


HydroMagentic Tornado

Omniticket Network will be highlighting its Best Overview Solution – a leading global solution that has been installed at multiple prestigious attractions, including Ocean Park in Hong Kong. Features of the system include setting up a multi-site environment, using one central database, which can be connected to sales locations at multiple locations and distributors. It also allows staff to build a ticket product which includes multiple ticket entitlements to fit guests needs, such as including meals and shows.

Omniticket Network
Iaapa 2014 set for China

China has been confirmed as the host for IAAPA next year. Taking place at the China National Convention Center (CNCC) in Beijing on 17-20 June 2014, the show is expected to attract more than 5,000 attractions industry professionals from 60 nations.

“IAAPA is looking forward to bringing Asian Attractions Expo to China,” says IAAPA vice president Asia Pacific Operations, Andrew Lee. “The attractions industry in China is growing at a rapid pace, with several attractions recently completed and a number of other major amusement parks in development, making Beijing a great choice for AAE 2014.”


China National Convention Center

LCI will be talking to customers about its water show designs, which are created to provide the finale in a theme park or other FEC. Custom made for the client, the show designs can vary hugely in scale and may use performance, film, CG and other effects, including pyrotechnics, water screens, fountains, lighting and video display. LCI is looking to expand video mapping and other video techniques into permanent installations in theme parks.

Originally published in Attractions Management 2013 issue 2

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