Editor's letter:The power of stories We think we understand the value of storytelling, but do we really? It’s important to be clear on what it contributes to our industry, says Magali Robathan
People:Elizabeth Stallard & Jason Jacobs On Sacramento Zoological Society’s vision for a new modern zoo with expansive savannahs and restaurants overlooking the wildlife
Interview:Tom Lochtefeld The ‘father of artificial surf parks’ changed the industry with his pioneering sheet waves. Now he’s back to shake things up again with new deep water wave technology
Interview:Brian Zimmerman The world’s fifth biggest zoo closed its doors in September 2022. We go behind the scenes of the Bristol Zoological Society to find out what happens next
Sponsored:No matter the venue aquatic play delivers Aquatic play helps keep kids happy,
resulting in higher spend from families.
WhiteWater’s Cassidy Newman shares some
of the attractions using aquatic play to
bring in more visitors and increase spend