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| Product news |
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15 Jun 2022
Core Health & Fitness acquires Jacobs Ladder, meeting demand of a growing high intensity market segment
Supplier: Core Health & Fitness
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Core Health & Fitness, a portfolio company of US-based private equity firm Gainline Capital Partners LP, has acquired Jacobs Ladder, the leader in ladder climbing fitness offerings.
Financial terms of the transaction are private but the deal will provide Jacobs Ladder with the funding and distribution to scale its business.
Jason Leone, president of Core, said: “Prior to and coming out of Covid, commercial customers across gym and vertical market categories placed or are placing an increased emphasis on high intensity products.
“Many consumers are returning to in-person workouts at fitness facilities where Core is seeing record year-over-year commercial fitness growth.”
Bob Palka, Jacobs CEO, added: “This is a momentous step for the business which simultaneously grants us the support, investment and distribution we need to dramatically scale our business and accelerate towards our mission in the fitness industry.
“The opportunity to work closely with Core, collaborating across its portfolio of globally recognised brands to build an even more diverse ecosystem, is another huge benefit of this acquisition.
“When we launched in 2004, we realised it was an unparalleled fitness experience. What we have lacked for the past 18 years is a partner to help us share in an economy of scale. Core not only brings economy of scale, but an iconic set of brands.
“We’re delighted with our new ownership and excited by its implications not only for Jacobs Ladder, but for the sector as a whole.”
Harry Clouston, vice-president at Gainline, concluded: “As a leading B2B supplier for the global health and fitness market, we see Jacobs as a natural extension of Core’s business model.”
The collaboration will begin with the two companies jointly exhibiting at IHRSA this month.
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Supplier: Core Health & Fitness
High Wycombe Buckinghamshire UK
Core Health & Fitness is more than gym equipment, we offer innovative solutions for all your facility needs. Whether working with us directly or through our partners and distributors world-wide, we provide the highest quality equipment backed by a service and support team that will always go the extra mile to get you what you need, when you need it. Partner with us and see how our Core Values motivate our every decision.
We offer the commercial fitness and health club marketplace an unmatched portfolio of brands including Star Trac® fitness equipment solutions, StairMaster® HIIT products, Nautilus® commercial strength products, Schwinn® indoor cycling bikes and more recently Throwdown® for functional fitness.
Web:
www.corehandf.com
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ABC Trainerize
ABC Trainerize is a member engagement mobile app and software platform that allows coaches and fitness businesses to expand their reach beyond their physical space, better connect with members, and digitize the training experience.
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