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27 Jul 2021
Fiit's new tech allows trackers to link directly with smart TVs, creating 'immersive fitness experiences' at home
BY
Tom Walker
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The new solution will allow members to view their stats live on TV
photo: Fiit
Digital fitness platform Fiit has launched an interactive fitness app for the UK market, which is capable of creating a fully interactive fitness experience directly via a user's TV. By enabling access to their choice of fitness tracker within the Fiit app on Sky Q, Amazon Fire TV and Samsung Smart 2018-2021 TV’s, members will see their live stats appear on screen as they workout.
Previously only visible by connecting the phone to the TV, the new solution will allow members to link to their TVs directly and view their "Fiit points", rep counting, heart-rate zoning, and the number of calories burned in real-time.
The new functionality adds to Fiit's growing ecosystem and is part of the company's strategy to "transform the living room into a fully immersive and interactive boutique fitness studio".
Fiit CEO, Daniel Shellard, says; “As the digital fitness market continues to evolve, we’re delighted to be the first platform globally to be successfully delivering this milestone across TV platforms.
"Dedicated to making fitness a habit for every body, this latest function allows us to offer an unrivalled interactive experience to our members.
"It allows us to continue advancing the interactive fitness experience whilst ensuring we continue on the path of bringing the gym home.”
Fraser Stirling, group chief product officer at Sky said: “Fiit’s new feature is really exciting for at-home workouts, and we know our customers are going to love it.
"The Fiit app sits right beside your favourite entertainment on Sky Q, making it even easier to enjoy, interact and track your fitness, all on the big screen.”
Fiit was founded in 2017 by a team of ex-Google employees.
The platform offers more than 700 workouts – either on-demand or in scheduled group classes with live leaderboards – plus more than 20 training plans tailored to different fitness goals.
The Fiit app is compatible with more than 25 fitness devices, including Fitbit, MyZone, Samsung Watch and Apple Watch. Users can also purchase a Fiit device, enabling them to track their progress, reps, calories and join live leaderboard classes.
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