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09 Jun 2021
Guerlain launches first spa in Israel with design inspired by Jerusalem’s architectural heritage
BY
Megan Whitby
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This latest spa marks Guerlain’s fifth spa in partnership with Waldorf Astoria
photo: Waldorf Astoria Jerusalem
Premium skincare, makeup and fragrance brand Guerlain has opened an elegant new spa at the Waldorf Astoria Jerusalem. The 1,400sq m urban spa features nine treatment rooms including a couples’ suite – all of which feature Gharieni treatment beds completed with RKF Luxury Linen – and is described as a beauty and wellness temple.
Its opening marks Guerlain’s debut spa in Israel and fifth spa in partnership with Waldorf Astoria. Other locations include Amsterdam, Berlin, Edinburgh and Versailles.
Istanbul-based architect Sinan Kafadar helped realise the new facility with a palette of elegant yet neutral tones to provide a calm atmosphere for guests to rebalance and escape from busy city life.
He also opted to include smooth marble and local Jerusalem stone inspired by the city’s architectural heritage.
The spa menu offers a host of signature rituals powered by Guerlain products, techniques and expertise, with highlights including a Harmony in Jerusalem massage.
The treatment features a massage using hot stones from Jerusalem to deeply warm and soothe muscles while also stimulating blood circulation to help restore guests’ energy. The treatment lasts 75-minutes and costs 540₪ (€136, £116, US$164).
Additional facilities include a sauna, Turkish bath, lounge area, retail boutique, Technogym-equipped gym and two swimming pools.
Spa manager Ran Bibi told Spa Business that the Guerlain Spa draws inspiration from the culture and history of Jerusalem and that it’s set a new standard for luxury spas in Israel by blending innovation with luxury and glamour.
Opened in 2014, the Waldorf Astoria Jerusalem houses 226 luxury bedrooms and three dining concepts.
The original building that houses the hotel was built in 1929 and underwent an extensive renovation involving the restoration of the historic facade and a complete rebuilding of the interior.
Now operating 40 branded spas and institutes worldwide, the Guerlain company was founded in 1828 and ran as a family business up until 1994 when it was acquired by the luxury goods conglomerate Möet Hennessy Louis Vuitton (LVMH).
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