 |
|
|
 |
20 May 2019
Boutique operator Solidcore accelerates expansion plans
BY
Tom Walker
|
The openings are part of Solidcore's commitment to open 100 studios in US markets by the end of 2020
US-based boutique fitness operator Solidcore has revealed plans for five new clubs the booming New York market. Adding to its existing NY flagship studio in Chelsea, the new locations will be located in SoHo, NoMad (North of Madison Square Park), Williamsburg, Hell's Kitchen and NoLIta (North of Little Italy).
The SoHo club is set to open this week, followed by the NoMad location in June. The last one to open will be Solidcore NoLITa in November 2019.
In total, the five new locations will add 12,733sq ft of floorspace to the operator's estate.
The openings are part of Solidcore's commitment to open 100 studios in US markets by the end of 2020. It currently has 46 studios in 15 states.
Solidcore offers members a mix of pilates and bootcamp-style fitness classes.
The 50-minute, high-intensity, full-body workout looks to utilise a patented machine created specifically for the training.
The studio, concept and machine are the creation of Anne Mahlum, an entrepreneur, philanthropist and athlete who founded [solidcore] and serves as its CEO.
Mahlum said the chain has looked to establish sites in smaller markets – including Bismarck, Pittsburgh, Madison, and Ann Arbor – which are generally ignored by what she described as the "hip, cool brands".
"In New York and across the country, our expanding clientele have fallen in love with our rigorous fitness programme, commitment to quality and their customer experience," Mahlum said.
"We are thrilled to be expanding our presence in the New York market."
 |
|
|
|
|
|
|
|
|
|
Connect with
World Leisure |
|
|
|
|
|
|
|
|
|
|
|
|
|
| News headlines |
|
|
 |
 |
|
19 Apr 2024
Norwegian health club operator, Treningshelse Holding, which owns the Aktiv365 and Family Sports Club fitness chains, has acquired fellow Norwegian operator, Aktiv Trening. The
.... more>> |
|
|
|
 |
|
19 Apr 2024
The HCM team were busy at the recent FIBO Global Fitness event in Cologne, Germany, distributing a special FIBO edition of HCM in
.... more>> |
|
|
|
 |
|
18 Apr 2024
Atlanta-based boutique fitness software company, Xplor Mariana Tek, has kicked off a push for international expansion. Shannon Tracey, VP of sales
.... more>> |
|
|
|
 |
|
18 Apr 2024
The Global Wellness Institute (GWI) has released new data on the US’ wellness economy, valuing it at US$1.8 trillion. According to the
.... more>> |
|
|
|
|
|
 |
|
| Company profile |
|
Panatta Srl
Panatta is a historic fitness brand offering one of the widest ranges of products on the market, across all sectors, ages and types of training.
View full profile>> |
|
| Catalogue gallery |
|
|
| Featured Supplier |
|
 |
|
|
|
in this issue
• Virgin gets right to wipe out rent arrears
• Fitness industry mourns passing of Jan Spaticchia
• STA offers mindfulness resources
|
|
|
|
|
|
|
 |
| World Leisure jobs |
 |
Centre Manager (Leisure)
Salary: £40,221 - £42,403pa + pension + benefits
Location: Exeter, UK
Company: Exeter City Council
|
|
Director of Operations
Salary: £61,000 - £64,000 + exceptional pension + excellent benefits
Location: Luton, UK
Company: Active Luton
|
|
|
|
|
|
| Diary dates |
|
| Powered
by leisurediary.com |
 |
|
|
|
|
