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| Product news |
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11 Oct 2022
The Secret to Member Retention? Engagement.
Supplier: Myzone Ltd
More Myzone Ltd details
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Build a strong community for new and existing members
photo: Myzone
"How do I improve member retention rates?"
It’s a question regularly asked by facility staff and owners around the world. While there is no magic answer, there are several simple steps you can take to boost your member engagement which, in turn, benefits your retention numbers.
Build a community. Naturally, we all want to be a part of a tribe. Once part of one, it often takes a very compelling reason to want to break that connection. Therefore, if you can build a strong community for new and existing members, whereby they truly feel a part of your facility and integrated with you and your members, they will find it much harder to walk away.
Embed your offerings into the experience. Do you have a great piece of tech or a great initiative that offers your members real value? If so, make sure you embed this in from the start of every member’s journey with you. This gives greater value to the member and enhances their experience from the first moment.
Remove the gymtimidation. Even if you don’t believe you’re operating in an intimidating space, you can never be welcoming enough to new members. Remember, not everyone loves physical activity the way you do. Look for solutions that bring everyone onto a level playing field — no matter their ability.
Click here to read more on how clubs across the world have benefitted from the above strategies
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Supplier: Myzone Ltd
Nottingham UK
Wearable tech that increases member engagement makes the difference on the gym floor and to your bottom line. Reward effort not ability, with an immersive fitness experience that gives your members results they can see. Myzone levels the playing field with unique and fun experiences based on accurate heart-rate technology. MEPs keep your members motivated; Myzone helps you to keep them coming back.
Are you ready to give your community the tools that make exercise habits stick? Myzone unlocks engaging and motivational experiences in and out of the gym. Let’s get more people moving.
Web:
www.myzone.org
More Myzone Ltd details
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in this issue
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Duty Manager
Salary: £24,144 to £27,396 per annum, pro rata if part time
Location: Falmer, Brighton, UK
Company: University of Sussex
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Duty Manager
Salary: £24,000 - £26,000 + pension + benefits
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