The first of the new facilities has opened in Exeter, Devon, with Clip'n'Climb designed to focus on the fun - rather than the sport - of climbing.

Offering challenges that appeal to youngsters looking to graduate from soft play through to visitors simply looking for something different, it provides 26 different climbing walls with moving parts, inflatable sections, speed climbs, Velcro walls, and see-through climbs.

The ultimate challenges lie with the Stairway to Heaven - a series of seemingly perilous stepping stones - and the Double Leap of Faith, for those prepared to jump through the air to a waiting trapeze bar or soft tube bag.

All climbers are attached to automatic belay devices which lower them safely to the floor when they have finished a climb.

Entre-Prises are now seeking organisations that - under license - would be interested in establishing and operating further Clip’n Climb facilities in the UK and mainland Europe.