photo: TANITA
Body scanning is a proven method of improving retention, but like any undertaking, your outcomes will only be as successful as your implementation plan.
It’s important to find the right solution for the right facility and whether it’s self-serve kiosks or connectivity to existing software platforms, a one-size-fits-all approach simply will not work.
We collaborate with a wide selection of partners to ensure that body composition assessments can be built into any business plan.
Engagement is generated by creating an experience, not just sharing information. That experience comes both from focusing on specific measurements that motivate the individual, such as metabolic age or body fat percentage, as well as how the information is shared and accessed by the member.
Motivation and engagement are driven by staff as much as by the health data itself, so employees’ knowledge and confidence around the technology is essential.
Monitoring progress in health improvements helps towards achieving goals and body composition assessments allow for this to happen in a professionally accurate and reliable way.
My key takeaways are, use the right measurement solution for your facility, create an experience – don’t just measure – and get educated, to ensure staff have the knowledge to work with members and keep them on track and motivated for longer.
More: www.tanita.com
Engagement is
generated by
creating an
experience, not
just sharing
information