What are you doing that other spa software companies aren’t?
Mindbody is busy building a global consumer network via a new app as a way of bringing more customers to clients. This includes our spa-goers, people who are engaged in various wellness activities that form natural complements to the kinds of services provided by spa businesses. The Mindbody network is designed to help people pursue and maintain a more holistic view of personal wellness, combining fitness with mental and spiritual wellness.

What are the trends in spa software?
Everything is going to the cloud and spa services are also becoming more mobile with business owners taking treatments to consumers; they’re visiting homes and even workplaces.

What’s been your biggest news story recently?
The Mindbody app launched in December, helping spas to attract new customers by connecting them with people nearby who are actively searching for their services. Named by Apple as one of the Best New Apps of 2016, it helps people find, book, review and pay for services in their local areas and while travelling, immediately connecting consumers to the wellness practitioners in our network. More recently it won the 2016 Webby and People’s Voice Awards for innovation in mobile design.

In other news, wellness expert Dr Deepak Chopra, is a keynote speaker at Mindbody’s annual user conference this October, alongside celebrity fitness professional Jillian Michaels. Chopra will be sharing his thoughts on the future of wellness and the transformational impact healthier lifestyle choices can have on the human body.

Spa-kit.net keyword: Mindbody

What’s your newest piece of spa software?
E-Rewards is a web-based loyalty management system with real-time information on point balances and redemption. Calculating points based on multiple scenarios and tracking expiration, it empowers customers to access the website and redeem points at their own convenience.

What projects are you working on?
We’re currently implementing our spa and membership management systems at the Phoenix Seagaia Resort, a large island resort in Japan. It has hotels with spas by Banyan Tree and Sheraton and traditional onsen.

Interestingly, one of the key software requirements of this resort – the ability to see vast numbers of transactions in different areas of operation – is the need around which our software was originally designed.

Our customers wanted a solution that could track guests’ time across a whole resort.

The implementation has had an immediate and positive effect on service, making it easier to manage members and guests in a more personalised manner.

The impact of accurate statistics and forecasting can’t be overemphasised. Our software consolidates everything into one solution, helping with statistical analysis and forecasting, as well as combining and managing the operational needs of the various facilities.

What are the trends in spa software?
We’re very excited about our new hybrid solution where a system keeps running in remote sites where there’s an unreliable internet connection.

Spa-kit.net keywords: Paradigm Shift

What’s new for you?
We’re finalising the launch of a SpaOne app which allows spa guests to book treatments, purchase online and keep up to date with all the latest news and promotions. The app interfaces seamlessly with other SpaOne software so operators have live data, sales and bookings updated immediately as the client books-in anywhere, anytime.

What’s the current spa market climate like for you?
Based in Australia, Asia is always a strong growth region for us. Supporting this location is easy for SpaOne, especially for the helpdesk time zones, so our focus and development of support facilities is strongly focused in this region. We have exciting new groups starting to grow around Vietnam, China and the Pacific and we’ll be working with them to form a virtual network of software so they can operate their entire group from anywhere in the world as they continue to expand.

What’s interesting about this region?
The Asia-Pacific spa region has some unique requirements when it comes to technology – namely extreme weather and isolated locations. Maintaining power or an internet connection can be a challenge, but as spa-goers choose to go further afield, and new resorts are being built in ever more remote locations, it’s what SpaOne needs to address.

What are the trends in spa software?
With the prevalence of mobile devices, traditional spa check-in and sales areas are now open to interpretation as to how you can do business that is better for you and your spa space. From a design point of view this is extremely exciting and one in which we’re anticipating big changes.

Spa-kit.net keyword: SpaOne

What’s your newest piece of spa software?
We have a new online booking engine which offers greater functionality. Besides booking treatments, packages and hotel stays, users can also buy gift cards, review membership details and book lessons.

We’ve also developed an interface with the Technogym MyWellness Cloud, allowing the automatic addition of new members to the system, giving spa fitness trainers all the information they need to personalise the visit – a great tool to increase retention.

What are you doing that’s different? We have a focus group set up with our xPlan users which reviews the market, trends and challenges. Together we discuss how these aspects can be met by developing new software features.

What spa software trends are you noticing?
We try to anticipate potential trends, but it’s also very important to be pragmatic and make sure a trend isn’t just a hype. Our cloud solution is used effectively by many of our customers, but its success relies on an excellent internet connection. For customers with less reliable connections, who might have thousands of visitors a day, even a short interruption to the service means a potential loss of turnover. It pays to be aware of the risks and adapt in response.

What interesting projects are you working on?
We have a project in Belgium that’s interesting due to its size and the combination of services it comprises, including spa, fitness, skate-park, restaurants and classes.

We’ll also be releasing automatic duplication software in due course which will eliminate duplicate copies of repeat customer data, helping to ensure that clients maintain a clean CRM database. This sort of software is essential for marketing purposes as some of our spas have millions of addresses.

Spa-kit.net keyword: Dimmbizz