 |
|
|
 |
04 May 2024
John Kersh joins Crunch Fitness following exit from Xponential
BY
Kath Hudson
|
Crunch Fitness is planning to open at least 40 more sites this year
photo: Crunch Fitness
US gym chain, Crunch Fitness, has bolstered its global expansion plans with the appointment of John Kersh as managing director of international development. Kersh has more than 25 years of experience in the fitness and franchising business, most recently as the chief international development officer at Xponential Fitness where he was responsible for the global expansion of a number of boutique brands, including Pure Barre, Club Pilates, CycleBar and StretchLab. During his time at Xponential, he closed master franchise agreements in 20 countries, including taking Rumble and AKT to Japan and four brands to Kuwait.
Prior to that, Kersh held executive development roles for Self-Esteem Brands, Anytime Fitness and IHRSA (now the Health and Fitness Association.)
In his new role, Kersh will be responsible for the high value, low-cost brand’s international expansion strategy and identifying global growth franchise partners.
“With John’s exceptional background and proven track record in the fitness industry, his addition to Crunch opens the door for even more opportunity when it comes to growing our brand on a global scale, which is something we’re highly focused on,” says Jim Rowley, CEO of Crunch Worldwide.
President of Crunch, Chequan Lewis, said the company is looking forward to more success and growth this year: “Having John join our team is another step in the right direction. We’re keeping a foot on the gas pedal as we look to drive new openings, both domestically and internationally.”
Crunch already has gyms in a number of countries, including Canada, Spain, Portugal and Australia, but is looking to expand into new territories. As it celebrates its 35th anniversary, there are currently 460 gyms and 2.5 million members. It is targeting three million members and 500 clubs by the end of the year.
Like many companies, Crunch’s expansion plans were stalled by the pandemic. It received investment from the private equity group TPG in 2019. At that point, Crunch owned more than 300 clubs, with 1.3 million members, and had plans to use the investment to double in size within five years.
 |
|
|
|
|
|
|
|
|
|
Connect with
World Leisure |
|
|
|
|
|
|
|
|
|
|
|
|
|
| News headlines |
|
|
 |
 |
|
17 May 2024
The Global Wellness Institute (GWI) has released promising new research on the wellness real estate market at its third-annual Wellness Real Estate &
.... more>> |
|
|
|
 |
|
14 May 2024
Paul Hawco, a seasoned figure in the international wellness industry, has assumed the role of executive director – integrated wellbeing at
.... more>> |
|
|
|
 |
|
13 May 2024
Speaking to HCM, global CEO of Lift Brands, Ty Menzies, has confirmed that the company – owner of Snap Fitness and Fitness On Demand – is up
.... more>> |
|
|
|
 |
|
12 May 2024
Planet Fitness has announced the repurchase of 314,000 shares at a rate of US$20 million. The Class A common stocks were repurchased and retired,
.... more>> |
|
|
|
|
|
 |
|
| Company profile |
|
Safe Space Lockers
We provide a full turn-key solution for clients from design and consultation, through to bespoke manufacture, installation, aftersales and servicing solutions.
View full profile>> |
|
| Catalogue gallery |
|
|
| Featured Supplier |
|
 |
|
|
|
in this issue
• Virgin gets right to wipe out rent arrears
• Fitness industry mourns passing of Jan Spaticchia
• STA offers mindfulness resources
|
|
|
|
|
|
|
 |
| World Leisure jobs |
 |
Fitness Instructor
Salary: £23,144 to £25,138pa
Location: Moulsecoomb, Brighton and Hove, Brighton, UK
Company: University of Brighton
|
|
Duty Manager
Salary: Competitive
Location: Clevedon
Company: Everyone Active
|
|
Swim Teacher
Salary: Competitive
Location: Bristol
Company: Everyone Active
|
|
|
|
|
|
| Diary dates |
|
| Powered
by leisurediary.com |
 |
|
|
|
|
