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05 Apr 2023

Immersive London studio uses projection mapping to transport exercisers to another dimension
BY Tom Walker

The technology allows a space to be transformed into any environment

The technology allows a space to be transformed into any environment
photo: Everyone Active/Flareform

Everyone Active is launching an immersive fitness experience at the Queen Mother Sports Centre in Cental London.

The operator has partnered with creative agency, Flareform, to provide members a Future Studios space.

Utilising projection mapping technology, Future Studios offers members a 360-degree sensory journey combining light and sound.

By projecting images on all walls, the technology allows a space to be transformed into any environment – from a Japanese dojo for martial arts to a serene, relaxing landscape perfect for yoga and meditation.

The Future Studios space will launch at the centre on 24 April and, according to Everyone Active's area contract manager, Andy Davison, is part of the company's "continued drive to innovate in the fitness space".

Davison said: “The central location of Queen Mother Sports Centre lends itself to showcasing this new technology.

“We have a fantastic relationship with Flareform and we’re privileged they’ve chosen to launch this innovative new technology at our site.

"We’re looking forward to wowing our members – giving them an amplified workout experience that will take their fitness class experience to the next level.”



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