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SELECTED ISSUE
Health Club Management
2018 issue 10

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Leisure Management - Myzone

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Myzone


Myzone is launching a range of new products and services this year, as CEO Dave Wright explains

MyZone has a new suite of products and features
The tech has been designed to drive member engagement and reward

Myzone is a wearable technology platform that’s designed to increase the lifetime value of your members.

It uses live in-club heart rate tracking, smartphone-based gamification and social media mechanisms to track, incentivise and keep your members accountable to the effort they apply.

It’s this digital engagement that enhances their brick and mortar experience, building value in the personal training experience, while also helping the member with their initial onboarding and continued engagement in exercise.

Now we’re excited that some of these features are now live with more still to come.

MZ-FITNESS TEST
The MZ-Fitness Test has been designed to show members how long it takes for their heart rate to recover after exercise.

The 14-minute test takes them through each interval zone before signalling a one-minute rest period to allow their heart rate to drop. The test then records the rate their heart drops during that time, which is a prime indicator of fitness. When they’ve performed more than one fitness test, this appears in their historic data.

MZ-Instruct
MZ-Instruct allows instructors to deliver professional and consistent programming during group training classes.

Within the Myzone software, you’ll be designing video-based classes that will play on the screen to guide members through each exercise. This provides the ideal digital companion to the instructor and ensures correct form and delivery.

MZ-Console
This function will allow equipment suppliers to place Myzone as an app on the cardio screens on their equipment within a club.

MZ-Book
MZ-Book is a personal class booking application.

It allows members to upload their class schedule directly into the Myzone app, so they can reserve a spot in any one of your classes.

MZ- Body Scan
MZ-Body Scan is a portable 3D body scanner, which allows instructors/trainers to scan members and produce 3D body scans that provide insights into training results.

MZ-20 Home Scale
This scale connects with the Myzone app via Bluetooth, allowing people to record their body weight and fat percentage and save these to their profile in the app.

Fitness-kit.net keyword: MYZONE


Originally published in Health Club Management 2018 issue 10

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